Appointment Setting
B2B Appointment Setting That Books Real Meetings
We find your buyers, contact them by email and phone, qualify them against your criteria, and put the meeting straight into your calendar. Senior-led, no junior SDR handoffs, first meetings in 2–3 weeks.
- 11+ yrs of B2B sales experience on every account
- Email + phone, worked as one sequence
- €699 pilot month, €150 per qualified meeting
- No-shows replaced free of charge
What you get
- ICP definition workshop and a verified target account list built for your offer
- Dedicated sending domains, inbox setup and warmup — never your primary domain
- Cold email sequences written and approved by you before a single send
- Cold calling into the same accounts, so the buyer hears from you twice in context
- Qualification against your agreed criteria before the meeting is confirmed
- Weekly reporting: accounts touched, replies, meetings booked, objections heard
How our appointment setting process works
- Week 1 — ICP, list build, infrastructure setup, sequence and script approval
- Week 2 — sending and dialling begin on a controlled pilot volume
- Weeks 3–4 — first booked meetings, message iteration based on real replies
- Month 2+ — scale volume on the segments that convert, cut the ones that don't
Who this works best for
B2B companies with an average contract value above €5,000, a defined buyer role, and a sales team (or founder) able to run the discovery call. We work most often with manufacturers, industrial suppliers, IT services and B2B SaaS across Europe and the US.
Why teams choose AREM Sales over a large agency
- You know exactly who is working on your account — no anonymous pods
- Low fixed fee: the success fee means we only win when meetings land
- Month-to-month, with a documented rebuild if month 2 misses targets
- Industry exclusivity in narrow niches so we never sell against you
Frequently asked questions
- What is B2B appointment setting?
- B2B appointment setting is the outbound process of identifying target accounts, reaching decision makers by email and phone, qualifying their fit and need, and booking a meeting directly into your sales calendar. You handle the sales conversation; the appointment setter handles everything before it.
- How much does B2B appointment setting cost?
- Most agencies charge a €3,000–€10,000 monthly retainer, or €150–€400 per qualified meeting. AREM Sales runs a €699 pilot month plus a €150 success fee per qualified meeting, so your fixed cost stays low while the campaign proves itself.
- How many meetings can I expect per month?
- With a clean ICP and 800–1,200 contacted accounts per month across email and phone, 6–12 qualified meetings per month is a realistic range in most B2B niches. Complex, high-ACV niches sit at the lower end, but with larger deal sizes.
- How long before the first meetings are booked?
- Two to three weeks. Week 1 is ICP, list build, domain and inbox setup plus copy approval. Sending and dialling start in week 2, and first booked meetings typically land in weeks 2–3.
- What counts as a qualified meeting?
- A meeting with a decision maker or budget-holder at an in-ICP company who has confirmed a relevant need, an approximate timeline, and has accepted a calendar invite. No-shows are replaced free of charge.
Related reading
Let's talk
Crush your sales with AREMSALES.
Book a free 30-minute strategy call with us. We'll map your ICP, audit your current outbound, and show you exactly how we'd fill your calendar.
- +370 695 33 961
- hello@aremsales.com
- Lithuania