Outsourced SDR

Outsourced SDR Services — Pipeline Without the Hiring Risk

Hiring an SDR costs a year of salary, three months of ramp and a coin flip on whether they can sell. We plug in a senior seller who is prospecting your market within days and booking meetings within weeks.

  • 11+ yrs selling B2B — no juniors learning on your market
  • Live in 2–3 weeks, no recruiting or ramp
  • Month-to-month, cancel any time
  • You keep the CRM, the data and the relationships

In-house SDR vs outsourced SDR

  • Cost: €45k–€75k/yr fully loaded in-house vs a low monthly fee plus per-meeting success fee
  • Time to first meeting: 3–6 months in-house vs 2–3 weeks outsourced
  • Risk: severance, churn and rehiring vs a monthly cancellation
  • Tooling: you buy Apollo, sending tools and dialler in-house — included with us
  • Management: an in-house SDR needs coaching from someone who has done the job

What the engagement covers

  • ICP workshop and account list build, refreshed monthly
  • Cold email infrastructure: domains, inboxes, warmup, deliverability monitoring
  • Sequence copywriting and continuous A/B iteration
  • Cold calling into the same accounts with objection reporting
  • Meeting booking, confirmation and no-show recovery
  • Weekly reporting and a monthly strategy review with you

Best fit

Founder-led sales teams and B2B companies with 5–200 employees, an average contract value above €5,000, and a proven offer that just needs more first conversations. If you have never sold the product to anyone, we will tell you to run 20 calls yourself first.

Frequently asked questions

What does an outsourced SDR do?
An outsourced SDR owns the top of your funnel: building target lists, running cold email and calls, qualifying interest and booking meetings for your closers. You keep the sales conversation, the CRM and the customer relationship.
How much does an outsourced SDR cost vs hiring in-house?
A full-time in-house SDR in Western Europe costs €45,000–€75,000 per year fully loaded, plus tooling and 3–6 months of ramp. Outsourced SDR services typically run €2,000–€6,000 per month with no ramp period and no hiring risk.
How fast can an outsourced SDR start producing meetings?
Two to three weeks. Week 1 covers ICP, lists and email infrastructure; outreach starts in week 2 and the first meetings usually land in weeks 2–3.
Will the SDR use our brand and email address?
Yes for identity — the SDR represents your company and signs as part of your team. No for infrastructure: sending happens from separate lookalike domains so your primary domain reputation stays clean.
What if it isn't working after the first month?
Month 2 begins with a documented rebuild: ICP review, list refresh and a full copy rewrite at our cost. Everything is month-to-month, so you can stop at any point without a termination fee.

Related reading

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